Grubhub Enhances Platform Security with Incognia

Grubhub, the popular food ordering and delivery platform, has partnered with Incognia, a provider of advanced identity and fraud prevention solutions. The collaboration is aimed at strengthening Grubhub’s trust and safety initiative, enhancing platform security, and ensuring a seamless experience for both customers and delivery partners. The partnership comes shortly after Grubhub’s acquisition by Wonder, a move focused on transforming the future of food delivery.

Key Features of the Partnership:
Grubhub is integrating Incognia’s fraud prevention technology, which employs device fingerprinting, location analysis, and tamper detection to prevent a range of fraudulent activities. These technologies aim to protect the platform against fraud, increase order profitability, and lower customer service costs.

Initial testing has shown positive results, with Incognia’s solutions already having a notable impact on Grubhub’s operational efficiencies, reducing costs and increasing platform reliability. Grubhub’s partnership with Incognia highlights the company’s ongoing efforts to maintain a secure and efficient digital marketplace.

Statements from Grubhub and Incognia:
Jared Horton, Senior Director of Logistics at Grubhub, stated, “Our partnership with Incognia strengthens our ongoing efforts to enhance safety across the platform. Their expertise in keeping marketplaces secure makes them an ideal partner for addressing the unique and complex trust and safety challenges facing platforms like ours.”

André Ferraz, Co-founder and CEO of Incognia, expressed enthusiasm about the collaboration, saying, “We’re thrilled to partner with Grubhub… this partnership will set a new trust and safety standard for the food delivery industry.”

About Grubhub:
Previously part of Just Eat Takeaway , Grubhub operates across the United States, offering food ordering and delivery services from over 375,000 merchants in more than 4,000 cities. The platform is known for its innovative restaurant technology, user-friendly interface, and focus on improving the overall delivery experience.

About Incognia:
Incognia is a San Jose, California-based company specializing in fraud prevention solutions, leveraging unique technology to enhance the security and user experience of digital platforms.

This move reflects Grubhub’s commitment to improving the safety and trustworthiness of its service while enhancing the experience for both consumers and delivery partners, particularly as competition in the food delivery sector continues to increase.