SmartBadge Enhances Profitability for Grocery E-Commerce

Mercatus and Augmodo have partnered to integrate Augmodo’s SmartBadge wearable cameras with Mercatus’s digital commerce platform, offering grocery retailers a way to capture real-time shelf data and streamline operations. This collaboration aims to address key challenges in grocery e-commerce, including out-of-stocks, fulfillment optimization, and labor efficiency, ultimately enhancing the customer experience.

Key Features and Benefits of the SmartBadge Technology:

• Real-Time Shelf Data: The SmartBadge is a wearable camera that captures real-time shelf data as associates move through the store. This data provides actionable insights to improve store operations, such as:
  • Optimized store routing to minimize the time spent locating products.
  • Strategic secondary item placements to improve product availability.
  • Substitution suggestions to increase the likelihood of first-time picks and reduce fulfillment time.
• Operational Efficiency: By addressing inventory challenges, which cost grocers billions annually, the SmartBadge technology enhances operational efficiency. The data captured helps improve workflows and makes it easier for new associates to perform tasks by providing the equivalent of two years of experience with the assistance of AI-powered insights. This reduces monotonous tasks and boosts productivity.
• Labor Optimization: The system helps lower labor costs by streamlining processes, enabling workers to focus on higher-value tasks, ultimately improving store operations and customer satisfaction.
• Higher E-Commerce Accuracy: By minimizing substitutions and improving the accuracy of online orders, the SmartBadge system enhances e-commerce fulfillment, leading to better customer satisfaction.
• Real-Time Visibility: The technology offers executives and brand partners real-time access to shelf data via a robust analytics platform, aiding in proactive inventory management and decision-making.
• Quick Setup and Cost Efficiency: The system can be installed in just 20 minutes and offers a cost-effective solution, priced 100 times less than other options while capturing 10 times more shelf data.

Strategic Impact for Retailers

This collaboration is designed to increase the profitability and efficiency of grocery retailers. By equipping stores with real-time data and operational tools, grocers can optimize their workflows, enhance customer experiences, and improve order accuracy. With the added benefits of AI-driven insights and a scalable, easy-to-install solution, the SmartBadge system represents a significant advancement in grocery e-commerce and retail operations.