Dollar General Launches ‘24 Days of Savings’ Campaign

Dollar General has launched its “24 Days of Savings” campaign, offering daily deals on a variety of holiday-related items from December 1 to December 24. This new campaign will run alongside the retailer’s ongoing Decked Out in Deals holiday savings, which includes DG Deal Days with discounts on over 6,000 items.

The daily deals, which will be announced each Sunday morning through the myDG app, Dollar General’s social media, Dollar General , and in-store signage, will feature discounts on popular products such as electronics, appliances, gift wrapping, and holiday trees. Some of the deals include:

• $1 sale on all $3 holiday mugs
• Buy 1, Get 1 Free True Living everyday plates or bowls
• 50% off a 36-inch tower speaker system
• 2 for $6 Smithfield 12 oz. bacon

Emily Taylor, Dollar General’s Executive Vice President and Chief Merchandising Officer, explained that the campaign is designed to help customers take advantage of deep discounts during the busy holiday season, especially with fewer shopping days between Thanksgiving and Christmas this year.

Dollar General, based in Goodlettsville, Tennessee, operates over 19,600 stores across the United States and Mexico.